Strategic Planning

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Advertising and Marketing: How to Generate More Revenue for Your Business

When it comes to marketing and advertising success, traction trumps everything.  Traction means people are finding and buying your product … Read More

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Standing for Something – Forging & Communicating Your Company’s Identity

Identity – The Hub of Your Business You think if you just get more leads into your system, you’ll be … Read More

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Who Is The Obvious Choice To Do Business With In Your Industry And Market?

Become The Obvious Choice Google the industry you are in and the majority of  websites will look the same. It’s not that … Read More

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Learn How To Become The Obvious Choice to Do Business With

The key to learning how to become the obvious choice to do business with is to understand that no matter … Read More

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Valuing Your Own Time – Leveraging a Digital Marketing Strategies Expert to Maximize Profits

Why Leverage A Digital Marketing Strategies Expert? Like any meaningful part of a business, developing digital marketing strategies means long … Read More

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Why Should I Do Business With You vs. One of Your Competitors?

Strategic marketing requires a clear and precise message of “why should I do business with you?” is made clear. Many … Read More

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It All Starts With Your Identity

Who you are in the business world is more than just your company name, the logo your business carries, or … Read More

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It’s Not Nuclear Physics, but… Testing

IT’S NOT NUCLEAR PHYSICS, BUT. . . You may be thinking that this idea of testing seems so obvious that … Read More

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Articulate Your Advantage (Identity)

ARTICULATE YOUR ADVANTAGE (IDENTITY) An air conditioning repair company I know of in Phoenix harnessed the power of their Identity and … Read More

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How To Stand Head And Shoulders Above Your Competition

STRATEGY #1: How To Stand Head And Shoulders Above Your Competition Unique Selling Proposition: How To Stand Head And Shoulders Above Your … Read More

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